Latest Articles from ELB

How to write informative email subject lines

Informative email subject lines must be short and descriptive. It is a challenge to be noticed in someone’s inbox, so make sure your business and information emails get straight to the point and highlight important information, without being dramatic or appearing like...

Embedded Questions explained, with exercises

Embedded or included questions are used in two main situations: when we ask for information indirectly or when we report questions. This is common in more passive, or softer English (“Do you know...”), for reported speech (“She told me where...”) or to discuss a...

Writing an article: a step-by-step guide

Articles can vary in length, and topic, but tend to follow a logical structure. Though they may take many forms, the purpose is usually to inform or to entertain (often both), and this means following a similar pattern. Whether you’re writing an essay arguing two...

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